Modern marketing comes with a whole host of daily tasks and responsibilities. Not to mention how quickly the industry moves and changes; keeping on top of everything can sometimes feel like a strenuous task.
Whether you’re new to marketing or you’ve been in the game for a while, using apps can help to alleviate some of the stress of keeping up with the duties of day-to-day working life.
Here at Jask, we’re no strangers to using handy tools and softwares to get a job done, and done well.
So, here are six of our must have tools for marketing teams aiming for success in 2020:
Taking the internal comms world by storm, Slack seeks to provide a space where business teams can discuss projects and share links and documents with each other. It’s designed to allow you to start quick, ad-hoc conversations with individual people or in larger group chats.
When you need to send out reminders for meetings or catch up with a colleague about a job’s progress, for example, Slack provides you with a quick and easy way of doing just that.
Think of it as more of a professional-version of, say, WhatsApp.
One of the things you can do to save yourself a whole world of trouble later is maximise your internal security levels. Enter 1Password.
If you’re still relying on only two or three passwords to access all of your online accounts, it’s time to re-shuffle your old ways and upgrade your security protocols.
This handy tool allows you and your team to store, generate and automatically fill in passwords and usernames for all your online accounts. 1Password works by storing all this information in secure vaults which you can only access with a master password.
GDPR has introduced a more stringent approach to data management and now is as good as time as any to upgrade your security.
For more on 1Password and how it works, you can check out one of our latest blogs here.
Nimbus Screenshot & Video Recorder
This useful little extension helps you to capture fragments of pages your way, minus the hassle of traditional methods of screenshotting.
With Nimbus, you have the option to take a screenshot of a whole page (rather than just the part of the page visible on the screen) or capture a specific fragment or selected area. There are also various video recording options that are particularly useful if you’re looking to produce on-screen video guides.
Nimbus is the ideal tool when taking quick snapshots of web-pages for personal use or to share with someone else.
If we could name one service which efficiently allows you to store and share files in one place, this is it.
Google Drive is easy to use and incredibly helpful for teams wanting to have an organised set of files.
The Drive allows instant access to files through their neat storage system which is sorted by categories, types and custom folders. For example, you can split up your workload into Docs (Word), Sheets (Excel) or Slides (Presentations), and so on. You’re also able to work on or access a document at the same time as someone else – which is in our opinion the best way to do collaborative projects.
It also doesn’t take a whole lot of time to grow familiar with, so if you’re one to rarely stray away from the familiar, Google Drive is for you.
For businesses that are always evolving in tandem with the ebb and flow of technologies and social movements, MeisterTask is an absolute must.
We chose MeisterTask for its ability to manage projects via project boards, allowing projects to also be tracked through custom-built stages.
To outline all of the reasons we recently introduced MeisterTask into our digital team, we wrote a blog all about it last year.
One of the biggest benefits of working at a full service marketing agency is the chance to collaborate as a team.
Although, it’s easy to fall into the trap of everyone collecting assets and ideas on multiple platforms (think Indesign files, Powerpoints, Pinterest boards and endless screenshots) but that means that everyone’s thoughts are never together. That’s where Milanote comes in.
Milanote acts as an interactive creative hub, allowing everyone to bring their ideas together on one platform (there are apps available as well as browser versions). A flexible workspace makes it easy to use – often just dragging and dropping your ideas and inspirations onto a collective ‘whiteboard’.
One of our favourite parts is that you can export your collective mood boards as pdfs to share with clients – a big leap forward from Pinterest on that front.
Trust our creative team when they say it’s worth signing up for the free version just to get a feel of it.
So, there you have it. Our six must-have tools for marketing teams in 2020!
What are your thoughts on this list? Have you anything to add? Let us know by tweeting us here.
If you’d rather we take care of the job for you, feel free to get in touch by contacting us here.