As Instagram shifts its focus to e-commerce, the social media channel is becoming more than just a marketing tool. We touch on how the latest shopping feature opens up a lot of opportunities for marketing and sales....
SEO can be seen as one of those elaborate marketing topics where you find yourself asking "where do I even start?". So, to assist SEO newcomers, we've designed a brief introduction to Google Search Console...
There has been an explosive growth of podcast listening, hence why more businesses than ever are using them to reach new audiences. Read on to explore why podcasts are so popular and why they will continue to dominate the digital world...
A little more than one year ago, Instagram announced the launch of IGTV (Instagram TV) to celebrate the channel's global community of 1 billion users. So, we thought we’d reflect on how IGTV has performed over the past year, providing you with some expert insight on why you should utilise the platform to grow your brand’s visibility...
We're delighted to announce that we have partnered with SM2, after 10 years of working closely with the Wolverhampton-based sports photography studio...
SEO trends can often be over emphasised, acting as a distraction from some of the simpler stuff. So, with us half way through 2019 we thought we'd take a minute to step back and revisit the basics of SEO for some easy wins...
What is content marketing? And why is it valuable for businesses? Content marketing is about communicating your brand’s opinions, expertise and general ethos. With digital content marketing forms such as blogs, video content, infographics, and so on, you’re able to talk about the things that really matter to you and your audience...
We've rounded-up all our favourite recent marketing campaigns. From Apple and Amazon to the Super Bowl and the Brits - this one's not to be missed...
Social media is a great tool for promotion but with a continually growing audience it has become increasingly over-populated. One way of standing out is by getting your content shared. We explore what drives people to want to share content with others?...
