Having introduced a new online only service, Wigwam approached us to re-brand their estate agency to help promote the introduction of this new service and help differentiate them in an increasingly competitive marketplace.
Being based in the popular & fashionable towns of Leamington & Banbury, we felt Wigwam needed an on-trend, contemporary looking brand to better connect with their demographic. We firstly selected a unique, looping typeface which had a connected, assuring and friendly feel. We then took an element from the typeface and developed the Wigwam logo mark which hints towards the simple structure of a Wigwam! In doing this we created an individual and on trend logo which gives the brand real personality.
Using a vibrant colour palette, contemporary geometric patterns and a friendly tone of voice gives a warm and inviting feel to the brand, helping portray Wigwam as a friendly and independent local agent who cares.
“With more and more agents entering the market, we required a fresh brand to help us stand out in a crowded marketplace. We are delighted with the brand Jask have developed, the feedback we have received has been tremendous. They are a great team and I would highly recommend them.”
Steven Lilley, Wigwam
The distinctive brand has helped set Wigwam apart from other agents, crucial in such a swamped marketplace. Rolled out over shop signage and boards as well as all digital channels and printed literature, the new brand has become a common sight and somewhat of a talking point around town.
To get the best from your marketing you really need an agency that fits with your culture and aligns with your beliefs. Is that us? To find out please call our Client Services Director Phil Kean on 0121 708 2466 or email [email protected]
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