The Challenge
WAGO enlisted our services to help demonstrate the benefits of their automation technology, alongside the ease of fitting of their wiring solutions. As the products live out of site, it is often hard to visually demonstrate the advantages.
Different concepts were required to produce multiple CGI videos covering both modular build developments and commercial building renovations.
The Process
We started by developing concepts designed to draw the audience in through intriguing visual stories.
For modular builds, we float the building parts together effortlessly, depicting the ease and speed of construction. We then lift the roof off to show WAGOs wiring connecting seamlessly through their plug and play technology.
For commercial building renovations, we quickly transform an old building into a modern building, before blowing it apart to showcase WAGOs automation solutions and their applications.
Once the concepts were defined we then drew out a series of storyboards, showing how we will take the viewer through each scene. Once approved we brought the storyboards to life in a series of high definition CGI videos for use across multiple platforms.
Company Overview
WAGO
WAGO are a leading manufacturer of electrical interconnection, automation and interface electronic technologies.
Industry
Manufacturing
What we provided
The Results
Through a creative approach and the versatility of CGI, we were able to showcase WAGOs products in a unique and captivating way, while allowing viewers to clearly visualise the ease of use and advantages they bring.
With variations used across the web, company presentations and Social, the videos have made a huge difference in helping WAGO define the benefits and wide applications of their products.
Our clients love what we do!
Jask took something that could have easily been overlooked and transformed it into a compelling, attention-grabbing campaign. From striking video content to creative box livery and engaging assets, they helped breathe life into a product that many might have considered dull. Their ability to capture our brand personality while elevating the appeal of the product was genuinely impressive. The team was easy to work with, full of fresh ideas, and delivered beyond expectations. I’d happily collaborate with them again.
