Reach international audiences with global experiences.
If you’re looking to increase your online presence across the globe, look no further than our team in Birmingham!
We build world-class multilingual websites designed to help your brand reach international audiences and maximise return on investment.
Operating beyond the UK?
Great websites shouldn’t get lost in translation when operating outside of the UK. Our team can help tailor and localise your online content by introducing a multilingual website that puts your customers and prospects first, delivering local and relevant content to their specific market, all on one domain.
This multilingual site was re-engineered from the ground up to suit the Clearwater International team's needs. Especially when it came to site population with the latest transactions and team members and how this would fit in the content translation workflow.
Phil Kean, Client Services Director Read the full Case Study
Clearwater International’s rebrand was managed parallel to the website's development. The brand refresh saw the already existing logo flourish within the wider brand system - colours, new body and title fonts - that was also rolled out across brochures, newsletters and further brand assets.
Simon Lister, Art Director Read the full Case Study
Multilingual, tailored, targeted
It’s all about getting to know you and your audiences.
Understanding more about your brand, your audiences and your objectives helps us to craft a website that is 100% tailored to you. We thoroughly research these areas to ensure your website is designed with international markets in mind, helping to ensure your content resonates both linguistically and culturally. So, when your brand grows, your website does too.
International project management comes with a lot more stakeholder management. To manage this we developed a transparent project timeline with different views, each used by a different group of stakeholders. This allows everyone to clearly see the things that are relevant to them and minimises the risks of task and deadline miscommunication.
Kristiana Briede, Digital Project Manager Read the full Case Study
There are various ways to translate content into multiple languages. We developed a bespoke system that could be grouped into three categories of how the English version of the content was distributed across. We worked closely with the market team leads to ensure that language particularities are taken into account too.
Luke Turner, Technical Director Read the full Case Study
Our fine-tuned process for maximum results
We always approach web projects in a structured and transparent manner.
We see all our clients as partners and therefore, we strive to offer relevant and efficient advice. We always ensure the highest build quality across all our sites, which means a consistent focus on producing robust code, always considering the intended site users, and rigorous testing across a range of browsers and devices. We’re honest, upfront and always realistic with timeframes – detailing out all the elements of a site build at project planning stage.
Before the web build can begin, we first outline a timeline development, with agreed milestones and processes. From that, we start our extensive research stage, designed to review your current analytics, content and user experience. It's from these results, we then move into information architecture and wireframe development. The multi-lingual process planning will take place at this stage, based on your team requirements from across all your international markets. Cultural considerations and the needs of individual markets are important things for us to assess at this stage to ensure the build is correct for all users.
Using the information from the discovery stage, we design your multilingual website with international markets in mind to ensure the user journey is tailored for each target market. The designs include desktops and mobile mockups that requires you to sign them off before the development stage can begin. We involve you throughout the entire process, so you're always happy with the results.
Test & Deploy
Alongside our usual testing processes, for international projects we include a number of separate testing processes, such as caching optimisation and content delivery network implementation. We’ll work hard at this stage to ensure the load speed of the site is optimised, regardless of where the person is browsing it from.
At this stage we will arrange CMS training for your team and set up custom reporting to ensure visibility of what is happening across your markets. International account management, international SEO, and multi-market pay-per-click are all additional services we can offer at this stage to help with the promotion and growth of your site.
Secure hosting and expert support
What happens after the site is launched?
As part of our managed hosting service, we offer an on-going CMS support and take care of the site’s security updates and patches installations. Your team can benefit from our in-house experts to assist you with any web queries.
Our reliable EU-based web hosting infrastructure has 24/7 uptime monitoring and offers a regular offsite backup service in addition, giving you peace of mind.
Please note: our hosting and support service is available only to websites built by us.