The key objective of SEO activity is to bring more of the right visitors to your site. But as digital marketing specialists, we don’t just focus on driving relevant traffic to your site, we work to bring in organic traffic that converts.
SEO isn’t just about keywords either. We ensure that your website is optimised through our on-going technical SEO audits, improving how search engines crawl your web pages.
SEO can be a complex subject. That’s why we carefully conduct an initial audit to advise an exact SEO strategy that covers technical on-page and off-page SEO. We do this to define a clear ongoing support plan as SEO is a long-term activity that requires a structured and consistent approach. Here’s how we deliver long term sustainable results:
Our team of SEO experts will firstly run a comprehensive technical analysis of your website. Everything from the structural build of your website and information architecture to the search user experience is reviewed.
By conducting extensive research on your competitors, we’ll be able to advise on the best way forward based on the search query environment you’re operating in.
We’ll find the relevant keywords in your industry that best fit your service offering and website structure, organically driving users to your web pages that match their intent.
By combining insights from all three previous stages we can devise an SEO strategy and execute our ongoing SEO campaigns, recommending and implementing changes designed to continually increase your web traffic.
Following immediate SEO changes, we continually review your website’s performance on search engines to ensure they deliver long term results over time. This can include link building or content marketing to maximise your search results.
Get the best of both worlds. Using SEO and PPC complementary to each other will allow you to discover fresh opportunities from each perspective, driving both organic and paid activity. If you’re a new business, it takes a while for SEO to build authority and rank. That’s why we recommend adding PPC campaigns into the mix to speed up the lead generation process.
So, if you’re looking for a successful SEO agency to analyse your website and help drive your online strategy, just give us a call!